This report examines the need to increase the supply and improve efficiency of informal care for older people, with a focus on the role that entrepreneurs and technology can play.
The population of the UK is getting older, and this demographic shift is set to continue over the coming decades with dramatic economic, political and social implications. One of the biggest challenges on the horizon will be to ensure older people can access the support they need to live a good quality of life. The provision of public sector support is already under strain and will not be able to meet this growing demand. More responsibility will fall to ‘informal care’ from individuals, families and the community.
This paper argues that one thing people need is to build, mobilise and sustain a network of family, friends neighbours, volunteers and services to help them live independently and lead a good quality of life. Technology has a role to play in helping to mobilise support and build networks of connected care. Our market analysis has identified four areas of opportunity for technology to delivery impact in this space: